4 Reasons Cash-Only Restaurants Are a Dying Breed
In a 2014 survey, we learned that millennials “hate” paying with cash altogether, even when the purchase is under $5. And according to Bankrate, 9% of people don’t carry cash on them at all. Even if...
View ArticleSix Things To Know Before Opening A Second Location
The first brick and mortar expansion of your business is a significant step, and there are a number of factors to consider. After all, it’s challenging enough to manage one location with customers,...
View ArticleThree Steps to Ensure Labor Costs Aren’t Killing Your Bottom Line
Effective staff time-keeping is essential in the restaurant biz. Line cooks, dishwashers, bartenders, hosts and servers all clock in under different pay and have varying shifts. Time collection and...
View ArticleA Scientific Approach to Menu Specials
Creating a specials sheet or menu insert has several advantages. For your kitchen staff, specials offer a chance to shine by creating something new or interesting that varies from the regular menu and...
View ArticleYour Rewards Program is Probably Losing You Money, But it Doesn’t Have To
Rewards programs can feel anything but rewarding to many restaurant owners. In fact, research from Boston Consulting Group found that the return on investment is usually below 10 percent, and often...
View ArticleCustomer Loyalty Program Myths
Repeat business drives profits. In fact, research suggests that a repeat customer spends 67% more than a new customer. Developing a base of loyal customers is crucial, but doesn’t always come from...
View ArticleDo Loyalty Programs Add Value?
Winning new customers is key to business success, but keeping existing customers is even more important. Some sources estimate that gaining new customers costs up to 30 times the cost to retain...
View ArticleRestaurants That Give Back – What is the Value of Community Involvement?
Whether you own a small luncheonette, café, or a bustling bar and grill, finding ways to give back to the community is not only a nice thing to do, but it could be good for business. In fact, if you’re...
View ArticleEverything You Need to Know About Selling Gift Cards
We’re heading into Q4, which means two things. The holidays are just around the corner – and shoppers will be on the hunt for gift cards. In fact, chances are strong that your customers are intending...
View ArticleHow Will Shifting To mPOS Change My Business Plan?
Your business plan is your roadmap for the future of the business – your operations blueprint. Not only does it provide direction, it requires you to consider all the pitfalls and opportunities of your...
View ArticleHow To Prep Your Business For Gift Cards This Season
Gift cards have been the most requested gift for the past eight years. In 2014 alone, American consumers spent more than $31 billion on them. As more and more people want to give the gift of an...
View ArticleHere’s Why The Holidays Are A Great Time to Boost Your Loyalty Program
The holiday shopping season is fast approaching. My local Costco is already selling gift wrap and decorations, gearing up for the marathon of spending. Small businesses can benefit from the holiday...
View ArticleHow Restaurants Get the Best ROI From Their mPOS Systems
Your POS system is the lifeline of all operations, and as mobility grows increasingly popular at retail establishments, it’s time to decide if investing in a new (or improved) mobile POS will provide a...
View ArticleWhat We Can Learn From the Big Guys About Loyalty Programs
Traditional loyalty programs place hurdles throughout the process. Forgot your card? Oops, wait until next time. Didn’t print out your coupon? Sorry, non-redeemable. No wonder loyalty programs are...
View ArticleHow Mobile Technology Can Help You Build an Old-School Customer Culture
In your grandpa’s day, the local diner cook knew his name, how he liked his eggs (over easy, with a side of bacon and hash browns), how he liked his coffee (black), and which of his kids was home sick...
View ArticleHow To Know If You Need a Full Fledged POS System
We’ve all heard the phrase “one size fits all,” but rarely does that statement ring true when it comes to SMBs, and particularly not with restaurants and retailers. The same can be said of POS systems:...
View ArticleHow mPOS Helps You Track and Understand Your Target Market
We’re nearing the end of another year full of tech and mobile advancements, and the New Year is sure to mean more change and improvement for businesses everywhere. Dedicated POS machines are losing...
View ArticleWhat to Expect in 2016 Restaurant Trends
We saw a lot of change in the restaurant industry in 2015. With an entirely new world of technology and connectivity out there, customer expectations have undergone a full transformation. Speed and...
View ArticleCustomer Tracking and Rewards Aren’t Just For Big Business Anymore
Here’s what customer tracking and rewards used to look like: a Rolodex of favorite customer contact information (in case you ever got around to manually entering their emails into a database), and...
View ArticleMake Sure You’re Set Up to Compete in Fast Casual
The fast casual industry is growing fast. Whether you’re competing with local coffee shops or the Chipotle around the corner, your customers are all looking for the same things out of their experience....
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